How to Find Etsy Tags That Sell Like Hotcakes
Hey there, fellow Etsy seller! 🚀 If you're here, you probably already know that Etsy tags play a crucial role in getting your products seen. Whether you're a handmade business owner, print-on-demand (POD) entrepreneur, digital product creator, or an Etsy SEO enthusiast, mastering the art of Etsy SEO keywords that sell can take your shop to the next level.
In this post, I'll walk you through everything you need to know about finding high-performing Etsy tags that can boost your traffic, increase sales, and help you rank higher in Etsy search results. Let’s dive in!
Why Are Etsy Tags So Important?
Etsy’s search algorithm is designed to match buyers with the most relevant listings. Tags help Etsy understand what your product is about and where it should appear in search results. When you use the right tags, your product has a better chance of showing up in front of buyers actively searching for items like yours.
Here's why choosing the right Etsy tags is essential:
✅ Increase Visibility – More people will find your listings.
✅ Boost Sales – The right tags attract the right buyers.
✅ Improve Etsy Search Ranking – Optimized tags help you rank higher.
✅ Stay Ahead of Trends – Following search trends keeps your shop competitive.
So, how do you find the best Etsy tags for sales? Let’s break it down step by step.
How to Find the Best Etsy Tags That Drive Traffic
1. Use Etsy’s Search Bar for Auto-Suggestions
One of the simplest ways to discover trending Etsy tags 2025 is by using Etsy’s search bar.
How to do it:
- Go to Etsy.com and start typing a keyword related to your product.
- Notice the auto-suggested search terms that pop up.
- These are popular search queries from real Etsy shoppers.
- Write down the ones relevant to your product and use them as tags.
For example, if you sell boho jewelry, start typing "boho" and see what Etsy suggests:
- Boho earrings
- Boho necklace
- Boho jewelry set
- Boho rings
These auto-suggestions are high-performing Etsy tags because Etsy is recommending them based on buyer behavior!
2. Analyze Your Competitors' Best-Performing Tags
Why reinvent the wheel when you can learn from successful Etsy sellers?
Steps to spy on competitors’ tags:
- Find a top-selling product similar to yours.
- Scroll down to the bottom of the listing.
- Look at the tags (sometimes visible, or you can use Etsy SEO tools—more on that later).
- Identify common keywords used by multiple best-selling listings.
- Incorporate these keywords into your own listings with variations to avoid exact duplication.
💡 Pro Tip: Use a mix of broad and niche-specific tags to capture a wider audience.
3. Use Etsy SEO Keyword Tools
Manually searching for keywords is great, but to supercharge your Etsy keyword research, you need Etsy SEO tools that analyze search volume, competition, and trending tags.
Best Etsy SEO tools for finding high-performing tags:
- eRank – Shows top-searched keywords on Etsy.
- Marmalead – Helps with Etsy tag research for handmade products.
- Sale Samurai – Great for POD and digital downloads.
- EverBee – Provides Etsy keyword strategy insights.
These tools help you find the best Etsy SEO strategy by showing:
✔ Search volume – How many people are searching for a keyword.
✔ Competition level – How many listings use that tag.
✔ Tag suggestions – Alternative tags with better rankings.
Using these tools, you can find Etsy tags that drive traffic and outperform competitors!
4. Stay Updated with Etsy Search Trends Analysis
Etsy search trends change frequently. What worked in 2024 might not work in 2025. That’s why you need to stay updated on emerging trends.
Where to find Etsy search trends?
- Etsy’s Trend Report (released seasonally).
- Pinterest trends (often overlap with Etsy search trends).
- Google Trends (search for keywords and compare interest over time).
- Social media hashtags (Instagram, TikTok, and YouTube).
💡 Example: If "minimalist home decor" is trending on Pinterest, it’s likely a hot search term on Etsy too.
Best Etsy SEO Tips for Finding Tags That Convert
Now that you know how to find Etsy keywords, here are some tagging best practices to increase Etsy sales with tags:
✅ 1. Use All 13 Tags
Etsy allows 13 tags per listing—use every single one! This maximizes your chances of appearing in multiple search results.
✅ 2. Mix Short & Long-Tail Keywords
Short-tail tags = High competition (e.g., “gold necklace”).
Long-tail tags = Lower competition, higher conversion (e.g., “dainty gold necklace for women”).
✅ 3. Avoid Single-Word Tags
Instead of “planner,” use “digital weekly planner” or “printable planner 2025” for better targeting.
✅ 4. Use Seasonal & Trending Keywords
Incorporate seasonal tags like:
🎄 "Christmas gift for her" (November-December)
💖 "Valentine's Day jewelry" (January-February)
✅ 5. Update Tags Regularly
Review your Etsy search ranking optimization monthly and adjust tags based on performance.
Etsy SEO vs. Google SEO – What’s the Difference?
Many sellers wonder, "Is Etsy SEO different from Google SEO?" Yes, and here’s why:
| Feature | Etsy SEO | Google SEO |
|---|---|---|
| Purpose | Rank within Etsy search | Rank on Google search |
| Search Intent | Buyers looking to purchase | Users researching topics |
| Keyword Focus | Product-specific | Informational & product-based |
| Tag Usage | 13 tags per listing | Keywords in meta & content |
While Etsy SEO focuses on sales-driven searches, Google SEO is broader. However, optimizing for both can increase traffic to your Etsy shop.
Final Thoughts: How to Rank Higher on Etsy Search in 2025
Mastering Etsy SEO isn’t just about slapping a few keywords into your tags—it’s about strategic optimization. Here’s a quick recap of what we covered:
🎯 Use Etsy’s search bar to find trending tags.
🎯 Analyze competitor listings for high-performing keywords.
🎯 Leverage Etsy SEO keyword tools like eRank and Marmalead.
🎯 Keep up with Etsy search trends analysis and seasonality.
🎯 Optimize with a mix of broad & long-tail tags.
🎯 Regularly update and refine your tags based on performance.
By following these steps, you’ll be ahead of the competition and on your way to boosting Etsy traffic, increasing sales, and ranking higher in search results.
Now, it’s time to put these best Etsy SEO strategies into action! 🚀
Got questions? Drop them in the comments—let’s chat about Etsy tag research for handmade products, print-on-demand, or digital downloads!
Happy selling! 🎨✨
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